Sunday was founded by two brothers who wanted to find less toxic and more effective ways to care for their lawn. Shocked by the harmful chemicals found in many lawn care products, they started creating formulas that were better for people, pets and the planet. The products are tailored to your specific lawn—there’s no one-size-fits-all with Sunday.

You get started by using Sunday's free climate, lawn and soil analysis tool, which simply by typing in your address, shows you the soil acidity, growth potential and soil profile. From there, after answering a few questions, it calculates your yearly lawn plan, showing you the products needed for your perfect lawn, with shipments that are timed around when you need to use them.

The whole process is interesting, exciting and really gives you control to create the lawn you want, with products tailored to you.