And over recent years, the furniture industry has been disrupted by a bunch of exciting, upstart direct-to-consumer brands. By rewriting the traditional retail structure and selling directly to consumers rather than through third-party retailers (who take a cut of profits, and add costs to consumers), these brands can challenge incumbents through lower prices, higher quality goods and better alignment with consumer values.
By having more direct interaction with customers, direct-to-consumer furniture brands can also learn more about their needs, wants, likes and dislikes so future product updates and new offerings are better targeted to what shoppers like you and I need and desire.
Whether you’re looking for big-ticket items like a brand new sofa, dining table or bedframe, or smaller decor pieces, products offered by the brands listed below will go a long way to making your space feel like home.
15 Direct-to-consumer furniture brands
1. Burrow

Burrow’s modular furniture offers customization opportunities ranging from fabric color to leg style and even arm height. Burrow offers sofas, armchairs, loveseats, sleepers, and more. And its modular design means that all pieces can be shipped in regular boxes helping to save money on shipping (Burrow offers free shipping) and ease of delivery. The modular sofa design also means that Burrow’s furniture can adapt to your environment as you rearrange rooms or move home. Making a change to your furniture is as simple as ordering another module. Burrow’s products also feature clever features, such as a USB-charger to help make your life that little bit easier.
We shipped the 3-Piece Sectional Lounger to one of our Living Cozy contributors — check out our full Range Sofa review here
Cost: From $999 for a loveseat.
2. Homebody

Homebody is a luxury furniture brand that crafts designer quality pieces, made by American craftsmen, without the retail markup. Each of ’s pieces is handmade to order, using techniques that have been passed down through generations. Its designs also pay close attention to detail with little added extras to make your experience the best it can be. For example, Homebodye’s sofa seat cushions are also designed with hidden cushion tie-downs that ensure they don’t edge forward every time you sit down. The Homebody range includes sofas, sectionals, chairs, and ottomans. It offers offer 3 shipping & delivery options, plus returns within 100 days.
Cost: The Luxe Recliner Chair from $2,950.
3. Nathan James

Nathan James furniture is crafted to order in the U.S. using thoughtfully selected materials to ensure both quality and style. Nearly every detail can be customized - from sofa arm height and cushion finishes to table surfaces and base designs - allowing customers to tailor each piece to their personal preferences. The brand also offers complimentary shipping and a risk-free 100-day home trial, giving you the flexibility to return any item within that period if it doesn’t meet your expectations.
Cost: Sofas starting at $999.
4. Albany Park

Albany Park furniture arrives to you quickly in apartment-friendly, space-conscious boxes that can easily be maneuvered in stairwells, tight hallways and throughout any home. Its sofas are handmade using hardwood frames, high end fabrics and premium foam and feather cushioning. Once it arrives it literally takes 10 minutes to assemble a full sofa.
Use code COZY10 for 10% off sofas and sectionals at Albany Park.
Cost: The Albany Sofa from $895.
5. The Inside

The Inside sells trendy home furnishings in a wide variety of colors, textures, and patterns. Through its direct-to-consumer approach and made-to-order manufacturing, The Inside can offer more variety and value for less money — and deliver its products in weeks, not months. By making every piece of furniture from scratch, The Inside makes each customer feel like a part of the design process — with 100+ fabrics to choose from and customization available on most pieces (its sofa comes in 600 variations).
Cost: Sofas start at $1,519.
6. Plank+Beam

Plank+Beam specializes in solid wood furniture that blends timeless craftsmanship with modern design. With a direct-to-consumer model and made-to-order production, the brand offers high-quality pieces in a wide range of finishes and styles - without the premium markup. Every item is built from the ground up using durable, sustainably sourced wood, allowing for a personalized touch and faster delivery timelines. Plank+Beam creates a tailored experience that brings customers closer to the design and quality of their furniture.
Cost: Beds start at $424.
7. Fyrn

Fryn is a San Francisco based brand that aims to craft modern heirlooms — furniture that brings people together and plays its part in meaningful traditions, events, and gatherings. All of Fyrn’s furniture is made in California and designed to last generations. The founding team has deep roots in furniture making, coming from generations of woodworking and manufacturing experience. Fyrn is also aware of its footprint and impact on the planet — its products are made from responsibly harvested lumber, and its packaging is recyclable.
Cost: The Maripossa chair from $495.
8. Sundays

Sundays founders believed that furniture simply wasn’t built with modern living in mind — it was difficult to buy, assemble, and move. Sundays sells a range of simple-to-build products from bed frames and sofas to circle dining tables and shelves. All of its products are designed to last, easy to assemble and disassemble.
Cost: The Good Company Sofa from $2,400.
Shop now at sundays-company.com
9. Joybird

Joybird believes in creating handcrafted furniture from the finest materials, at fair prices. Each piece of furniture starts as a raw material and is transformed to the exact specifications you want. Joybird’s stylish designs are inspired by the Mid-Century movement of the 1950s and 60s, from designers such as Frank Lloyd Wright, Cara Greenburg and Eero Saarinen.
Cost: Sofas from $1,295, chairs from $595.
10. Cozey

Based in Canada, Cozey crafts furniture that comes in a box so it can be shipped easier and quicker. It’s also purposefully designed to be assembled and disassembled easily without any tools - this means as you move, Cozey’s furniture can easily move with you. If you redecorate or have a change of scenery, its furniture is built to adapt with easy-to-change upholstery covers so you can refresh your space without needing to break the bank on new furniture. Cozey offers sofas, chairs, and storage as well as accessories like pillows.
Cost: Sofas starting at $800.
11. Interior Define

New Chicago-based Interior Define makes thoughtful designed hardwood furniture for “everyday living.” Aimed at millennial city-based consumers, who its research says move on average every two years, Interior Define t aims to make pieces that can make spaces — or even cities — feel like home. Founded by Rob Royer in 2014, Interior Define began redefining how people buy sofas — offering fully customizable, made-to-order furniture that blends online convenience with boutique showroom experiences and has now expanded into selling a range of furniture including beds, tables, and chairs — all of which are made from solid wood.
Cost: The Tatum sofa starts at $1,620
Shop now at interiordefine.com
12. Purple

Purple turned the mattress industry upside down with a radical idea: what if comfort didn't have to choose between support and softness? Born from 20 years of polymer innovation by co-founders Tony and Terry Pearce, Purple cracked the code with their game-changing Gelflex Grid made from 90% mineral oil - a breakthrough that earned them the title of creating the "World's First No Pressure™ Mattress". This isn't your typical foam-in-a-box company.
Purple's hyper-elastic polymer grid defies traditional mattress categories entirely, delivering the holy trinity of sleep: pressure relief, support, and cooling simultaneously.What started as a boxed mattress pioneer has evolved into a comfort revolution, expanding from their signature mattresses to pillows, seat cushions, and bedding essentials. By cutting out the middleman and selling directly to consumers through their website and showrooms, Purple doesn't just eliminate markups - they've built a cult-like following of sleep enthusiasts who've discovered that 1.37 inches of extra comfort material can transform restless nights into restorative sleep. This is comfort engineering at its finest, where science meets sleep in ways the industry had never imagined.
Cost: Platform Bed starts at $299.
13. La-Z-Boy

La-Z-Boy brings iconic comfort straight to your doorstep with a direct-to-consumer model that blends heritage craftsmanship with modern ease. From its U.S. workshops to over 190 brand-owned stores and an easy-to-navigate online shop, La-Z-Boy lets you customize and order recliners, sofas, and seating designed to fit your lifestyle - delivering legendary relaxation without the middleman.
Cost: Recliners starts at $659.
14. Medley

Medley’s mission is to make great, stylish furniture long-lasting and well-priced. Since its launch in 2005 it has delivered its furniture pieces to thousands of North American homes and businesses. Medley understands that consumers don’t wait to wait months for new furniture to arrive and it aims to get most orders from its warehouse to your front door in two weeks or less. It supplies a wide range of furniture from sofas, tables, and chairs to bedroom staples like beds and dressers. Medley delivers across the US (except for Hawaii and Alaska) for a flat rate of $175, depending on your location.
Cost: Bedframes start at $2,516.
15. Castlery

Castlery is a modern furniture brand founded in 2013 with a mission to redefine how people shop for furniture. The company was created to bridge the gap between high-quality design and affordability, offering pieces that combine timeless aesthetics with functionality. By eliminating traditional retail middlemen and opting for a direct-to-consumer business model, Castlery ensures that customers receive well-crafted furniture at fair prices. The brand prides itself on using high-quality materials, collaborating with skilled designers worldwide, and creating pieces that fit seamlessly into modern lifestyles. From sleek, minimalist sofas to versatile dining tables, Castlery's designs embody a contemporary yet enduring charm, appealing to customers who value both style and practicality.
Castlery ships to several countries, including the United States, Australia, and Singapore, with shipping fees varying by location and order size. For U.S. orders, shipping is typically free for purchases over a certain amount, while smaller orders may incur a flat fee.
Cost: Dining tables start at$ 1,299.
For more direct-to-consumer furniture brands, check out our brand directory listings.















