I seriously dread redecorating any room for one very specific and agitating reason — rug shopping. In short: High-quality, affordable rugs are hard to find.
Over the years it seems like it’s been getting more difficult than ever to find the perfect rug and truly get a feel for it before it arrives at your house. After trying and returning rug after rug, wasting weeks of time in the redecorating process, I was pleased to see Floyd offering a brand new option to solve my problems.
In line with Floyd’s simple and straightforward naming conventions, it’s new product, the Rug is made from natural materials, and available in five timeless colors and five versatile sizes — starting at $195.
- The variety of options means this single style can furnish a whole house, by changing colors and sizes as needed.
- The blend makes it perfect for high use areas, such as foyers, kitchens, and more.
- The solid color means it won’t go out of style, but the subtle pattern keeps it from being flat and boring looking.
- The company’s five step plan towards sustainable practices reassures customers that they are committed.
- The rug was delivered with plastic packaging, which seemed counterintuitive to their sustainability initiative.
- The cleaning and care could be a bit high maintenance.
Frequently Asked Questions
Do wool rugs shed?
Almost all new wool rugs shed loose fibers for the first few weeks — and the Floyd Rug is no exception. It's completely normal and not a sign of poor quality. Regular vacuuming (without the beater bar) speeds up the process, and the shedding tapers off pretty quickly. After a month or so, you'll barely notice it.
How do you clean a wool rug?
For everyday maintenance, vacuum regularly with suction only — skip the rotating brush, which can pull wool fibers loose. For spills, blot immediately with a clean cloth (never rub) and use a mild soap-and-water solution. Deeper cleaning should be done by a professional rug cleaner every year or two, especially if you've got pets or kids doing their thing.
Is the Floyd Rug worth the price?
If you're comparing it to fast-furniture rugs that pill and flatten within a year, absolutely. The Floyd Rug uses quality wool that's naturally durable, stain-resistant, and soft underfoot. It's a meaningful step up from synthetic alternatives — and you can feel the difference the second you walk on it. For the price, it competes well with other DTC wool rug brands.
How long do wool rugs last?
A well-made wool rug can last decades — literally. Wool is naturally resilient, bounces back from foot traffic, and resists stains better than most synthetic fibers. The Floyd Rug's construction quality supports that kind of longevity, assuming you're not using it as a doormat. Rotate it occasionally to even out wear, and it'll look good for years.
About
Floyd
The Beginning of Floyd: Furniture for Modern Living
Founded in 2013, Detroit-based furniture brand Floyd launched on Kickstarter with a single product, The Floyd Leg and generated $256,273 from 1,395 backers. Since then Floyd, led by Detroit natives Alex O’Dell and Kyle Hoff, has evolved to offer a wide range of high-design furniture pieces aimed to simplify furniture shopping for modern consumers.
"With the growth of a few furniture companies (or just a select one) the cultural norm of how we consume furniture dramatically shifted,” says O’Dell, alluding to the rise of Ikea and disposable furniture. “The EPA estimates 9.8 million tons of furniture waste is thrown into landfills in the US every year. We launched Floyd because we thought that was crazy,” he adds.







Furniture Should Be Made for the Home, Not the Landfill
Most companies have some sort of sustainability and ethical promise. Floyd has a five step plan to work towards its 2025 sustainability goals, and vision to keep furniture out of landfills, and we are here for it.
Floyd's five step plans include launching a resale and refurbishment program meant to extend the life of their furniture, which they want to last a lifetime and never end up in a landfill (furniture waste has grown 2.5 percent since 1960, they state). It also plans to ensure 70% of materials used in its products come from recycled or renewable sources — an example of moving towards this goal already is that you can purchase a recycled material rug pad with your rug.
Minimizing plastic packaging materials (as mentioned earlier on), moving towards 100% FSC certified wood across all products, and measuring, disclosing and reducing greenhouse gas emissions are also a part of the brand's sustainability plans. In order to not end up in a landfill, Floyd's products are meant to be universally used throughout the home, meaning a couch is built to look and hold up just as well at the foot of your bed as in a living room...and you already know how many spaces I plan on using the rugs for.















